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February 27, 2013

Display Post Title before Blog Title

Is you blog not driving much attention in Search Engine Results? Do you want to make your blog more visible & reachable? Then read on...

Wait a minute, let me do a quick Google search for my post How to Setup A Blog on Bloggers.







As seen in the above result, by default Blog Title is displayed before Post Title in search engines, this will be less reachable. Wondering why? Let me illustrate with an example...
You search for an article on. Now when you search for a post in Google, you should be able to see many results based on your keyword search. Your post looses attraction as the Post Title doesn't appear first but your Blog Title which appears first doesn't tell anything about the post. So chances are very less for a visitor to click on your link. Its a normal human tendency to click on the links that has more appropriate keywords or on the links which appears at first.
From a better SEO perspective its always good to display Post Title First followed by Blog Title.


Now to display Post Title First before your Blog Title, follow the simple steps below and get a better visibility of your blog posts in search engines.
  • Login to Blogger.com and go to your Blog Dashboard.
  • Click on Templates, followed by Edit HTML.
  • Now in the Edit HTML window, Press CTRL+F and find the below code
<title><data:blog.pageTitle/></title>
  • Replace the above code with the the below code
<b:if cond='data:blog.pageType == "item"'>
<title><data:blog.pageName/> | <data:blog.title/></title>
<b:else/>
<title><data:blog.pageTitle/></title>
</b:if>
That's all... you are done..!! In order to actually reflect in the search result it takes some time as Google needs some time to crawl to your page. However when you navigate to your Post URL you should be able to see the changes in Browser Tab as shown in the mouse pointer tool tip below.




Recently I searched for my post i.e How to Setup A Blog on Bloggers in Google, to my surprise the above solution worked for me that too in a short span of time.!! Checkout the proof below.










As you can see in the above picture, My Blog title appeared first followed by Blog Title.
Don't forget to drop by and let me know if this solution worked for you. :)

2 comments:

  1. Thank you very much! Works perfectly.

    ReplyDelete
  2. Showing the individual post or article title first, before your blog title tells readers and most of all, the search engines, exactly what the article is about, so you get targeted readers who are directly interested in your content.
    website design

    ReplyDelete